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    Bridging the sales performance gap

    Bridging the sales performance gap

    In the majority of sales organisations, a high percentage of sales revenue is generated by the same minority of top sales performers, quarter after quarter. According to research published by the CEB in “The Challenger Sale”, this performance gap between top sales people ...

    When demographics aren’t enough: how to identify your ideal customers

    Traditional market segmentation is usually based around the core demographic attributes of company size, sector and ...

    Lessons from Chess: why sales people need to think ahead

    When we observe a chess grand master in action (or an expert in any other similar strategy-based game), it quickly becomes ...

    What we’ve got here is failure to differentiate…

    Let’s face it, establishing a distinctive, differentiated position for our products and services is hard and getting harder ...

    Aligning our sales process with our prospect’s buying journeys

    In complex sales environments, the role of the successful salesperson isn’t just about prospecting, qualifying and closing. ...

    Are your sales athletes rocks or sponges?

    With the Rio Olympics drawing to a close and with some remarkable individual and team performances still fresh in our ...

    ADOPTED: a far better way to qualify complex sales opportunities

    One of the fundamental capabilities that distinguish top sales people - and top sales organisations - from the rest is their ...

    Weeding out weak opportunities (and improving sales forecast accuracy)

    How can B2B sales people (and the sales organisations they work for) identify and engage the prospects that are most likely ...

    A question of priorities [and opportunity qualification]

    Hank Barnes of Gartner recently published a thoughtful post on the need for sales people to see the “big picture” and make a ...

    Tilting the Revenue Curve

    There’s a fascinating article from Jason Lemkin on SaaStr about what the CEOs of early-stage companies need to look for from ...