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    It’s time to reverse engineer our concept of “Thought Leadership”

    It’s time to reverse engineer our concept of “Thought Leadership”

    Let’s face it, most so-called “thought leadership” is actually nothing of the sort. Much of it turns out to be a crude rehashing of already widely quoted statistics and crudely disguised product promotion. All-too-often, it does little or nothing to actually stimulate the ...

    In complex B2B sales, you face 3 types of competition

    Most B2B sales people have a narrow sense of competition. They usually restrict their thinking to other vendors in the same ...

    Size isn’t everything: why more revenue often flows from smaller pipelines

    One of the abiding urban myths that misinforms sales pipeline management is the idea that sales people need at least 3* ...

    Why every sales opportunity needs a regular risk assessment

    If you were working in the health or social services, or in the nuclear, aerospace, oil, rail and military industries, you ...

    Eliminating Valueless Sales Activity

    Selling has the potential to be an incredibly wasteful exercise. The vast majority of cold calls fail to establish any ...

    The best sales presentations are designed from the inside out

    If you, like me, have spent the majority of your working life in the technology sector, you’ve probably sat through more ...

    What is your organisation going to do differently in 2017?

    We’re rapidly approaching the end of the year, and barring the occasional miracle, it’s probably already pretty clear how ...

    Where did that close date come from? (and where is it going to?)

    One of the biggest challenges to the accuracy of any sales forecasting system lies in accurately predicting the close date. ...

    10 Critical Components of any B2B Sales Playbook

    If my recent experience is anything to go by, sales playbooks have overtaken sales analytics as 2017's "must do" sales ...

    Closing the gap between your best sales people and the rest

    Most sales organisations of any significant size suffer from a significant gap between their best and worst performers. If ...