Blog Category // Outcome-Centric Selling (10)

Posted by Bob Apollo, Apr 22, 2020

I recently took part in a webinar with Paul Everett of The Marketing Practice - one of the UK’s most respected B2B marketing ...

Posted by Bob Apollo, Apr 02, 2020

There’s no doubt that our customers and our own sales organisations are facing challenging - many would suggest ...

Posted by Bob Apollo, Mar 31, 2020

Companies around the world are collectively spending billions of dollars/pounds/euros each year on sales training and ...

Posted by Bob Apollo, Mar 30, 2020

There probably isn’t a single industry or organisation that isn’t being affected in some way by covid-19. A few sectors - ...