An uninformed and superficial review of the principles of “challenger®️ selling” might lead some people to conclude that it depends on introducing a problem or opportunity that our potential prospect has never previously given any active consideration to. But even assuming ...
One of the primary benefits of a traditional university education used to be, as well as educating you in one or a number of ...
Have you ever wondered why so many apparently promising B2B sales opportunities end with the prospect deciding to either ...
As regular readers will know, I’ve been a long-standing advocate of establishing repeatable sales processes, but please bear ...
Are your prospects Satisfied with the Status Quo, Painting by Numbers, Pursuing a Vision, Busy Going Nowhere or Searching ...
I've had a number of new clients approach me trying to get their heads around the difference between a sales process and a ...
Sales opportunities can go so wrong in so many different ways. Sometimes, they go wrong due to events or circumstances that ...
Like many people of my generation, I was brought up on SPIN® Selling. It’s a little chastening to reflect on the fact that ...
Other than an appropriate level of product knowledge, what are the key attributes of a good B2B sales person? Interpersonal ...
I’m not sure that what you might describe as the “traditional” approach to sales skills development - sending sales people ...
