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    Encouraging our sales people to think...

    Encouraging our sales people to think...

    One of the primary benefits of a traditional university education used to be, as well as educating you in one or a number of specialisms, that it taught you how to think. I can’t help thinking that with the growth of vocational subjects and a relentless expansion of the ...

    Are you selling "me-too" or "breakthrough"?

    Have you ever wondered why so many apparently promising B2B sales opportunities end with the prospect deciding to either ...

    Situational awareness - a critical factor in B2B sales

    As regular readers will know, I’ve been a long-standing advocate of establishing repeatable sales processes, but please bear ...

    Decoding your prospect's buying decision mode

    Are your prospects Satisfied with the Status Quo, Painting by Numbers, Pursuing a Vision, Busy Going Nowhere or Searching ...

    Guest Article: Sales Process or Sales Methodology?

    I've had a number of new clients approach me trying to get their heads around the difference between a sales process and a ...

    Harnessing the power of hindsight...

    Sales opportunities can go so wrong in so many different ways. Sometimes, they go wrong due to events or circumstances that ...

    Creating a new axis for SPIN® Selling

    Like many people of my generation, I was brought up on SPIN® Selling. It’s a little chastening to reflect on the fact that ...

    Self-awareness and self-honesty in complex B2B sales

    Other than an appropriate level of product knowledge, what are the key attributes of a good B2B sales person? Interpersonal ...

    We need to collectively develop sales competencies!

    I’m not sure that what you might describe as the “traditional” approach to sales skills development - sending sales people ...

    Where is your prospect in their buying journey?

    One of the main reasons why apparently well-qualified sales opportunities fail to close or move forward is that the sales ...