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Blog Category // Membrain
Exploring the Art and Science of Complex Sales
Posted by
Bob Apollo
,
May 30, 2023
I was delighted to be asked to contribute to Membrain’s “The Art & Science of Complex Sales Podcast” with Paul Fuller, ...
The key issues for B2B sales leaders in 2021
Posted by
Bob Apollo
,
Feb 26, 2021
I was very pleased to be invited by the International Journal of Sales Transformation to contribute an article to their ...
STOP Killing Deals! (book review)
Posted by
Bob Apollo
,
Mar 31, 2020
Companies around the world are collectively spending billions of dollars/pounds/euros each year on sales training and ...
Why are so many CRM implementations still failing?
Posted by
Bob Apollo
,
Jul 24, 2019
According to many market analysts, the market for CRM solutions shows no signs of slowing down. It’s increasingly rare to ...
Video: 3 Key Sales Questions Every CEO Should be Able to Answer
Posted by
Bob Apollo
,
Jun 27, 2019
George Brontén of Membrain is one of the smartest people I know when it comes to the latest trends affecting complex B2B ...
Is this the most counterproductive sales metric?
Posted by
Bob Apollo
,
Jun 05, 2018
If we’re driven by data and interested in statistics, there are a wide range of sales metrics we can choose to monitor. ...
Situational awareness - a critical factor in B2B sales
Posted by
Bob Apollo
,
Jan 30, 2018
As regular readers will know, I’ve been a long-standing advocate of establishing repeatable sales processes, but please bear ...
Why we chose to partner with Membrain
Posted by
Bob Apollo
,
Jun 05, 2017
Inflexion-Point has just announced a partnership with Membrain to incorporate our Value Selling System® methodology into ...
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Categories
Complex Sales (375)
B2B Marketing (200)
B2B Buying Process (118)
Value Selling System (115)
Outcome-Centric Selling (97)
Scalable Systems (89)
Thought Leaders (75)
Revenue Management (59)
Intelligent Targeting (36)
Opportunity Qualification (34)
CSO Insights (32)
Sales Enablement (31)
Selling in the Breakthrough Zone (31)
Sales + Marketing Alignment (30)
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