The Outcome-Centric Selling® Blog - from Inflexion-Point

Posted by Bob Apollo, Aug 24, 2010

In my previous article on the Buyer's Journey, I set out our latest thinking on the nature of the B2B Buying Process. In ...

Posted by Bob Apollo, Jun 15, 2010

Is your sales and marketing aligned? If not, you are running the risk of falling behind. Sometimes the signs of a lack of ...

Posted by Bob Apollo, Jun 09, 2010

BP has been getting a great deal of adverse publicity for the recent massive leak in their Gulf of Mexico oil pipeline. It’s ...

Posted by Bob Apollo, May 27, 2010

Regular readers will recall that I've been pleased to republish a number of guest blogs from Donal Daly of our partner the ...

Posted by Bob Apollo, May 25, 2010

Alec Baldwin’s performance as Blake in the film Glengarry Glen Ross immortalised the “Always Be Closing” attitude that for ...

Posted by Bob Apollo, May 07, 2010

As we emerge from the downturn, it’s clear that we’re going to have to find new and better ways of reaching and satisfying ...

Posted by Bob Apollo, Apr 20, 2010

Let’s face it, in almost every b2b sales organisation, there’s far too much valuable selling time going to waste. It’s being ...

Posted by Bob Apollo, Feb 01, 2010

An experienced VC once described the journey that he saw B2B companies going through as the jungle, the winding road, and ...

Posted by Bob Apollo, Dec 17, 2009

All the publicity surrounding the Copenhagen Climate Conference has reinforced the world-wide need for sustainable ...

Posted by Bob Apollo, Dec 17, 2009

The past year has proved challenging for some sales and marketing organisations, but others have seized the opportunity to ...

Blog Category // Scalable Systems (8)