How accurate is your sales forecast? According to the latest survey data from CSO Insights, less than 50% of pipeline opportunities close as forecasted. So why have all the massive recent investments in CRM systems failed to improve the situation?
What does "go-to-market" mean to you? Many companies react to new challenges in their business environment by declaring that ...
We've all suffered from SP*M. But where did it all start? I thought you might be interested in this light-hearted history ...
Every sales funnel leaks, but some leak more than others - and unfortunately often in the most expensive places. ...
Building a scalable, repeatable and predictable business is hard work. Even if you have a competitive solution in an ...
LinkedIn (NYSE: LNKD) went public on Thursday, amidst echoes of dot.com booms and busts from years gone by. The stock was ...
You’ve probably heard the frog in boiling water anecdote. So the theory goes, a frog that is placed in cold water and gently ...
Most sales organisations have some sort of CRM solution in place. Many have made significant investments in the system. Yet ...
There’s no doubt that business social media has an increasingly important role to play in B2B buying decisions. But if you ...
Steve Prentice of Gartner recently shared some fascinating perspectives* on the use of technology to drive business ...
