Skip to main content
    Hiring salespeople with talent

    Hiring salespeople with talent

    In my last article, I shared Gartner’s findings about the current war for talent. In this article - first published in the International Journal of Sales Transformation - I want to explore more of the implications. Finding and recruiting the right salespeople is perhaps the ...

    Gartner: Building a high-performing sales team is now harder than ever!

    Gartner’s latest guidance for Chief Sales Officers [Leadership Vision 2023: 3 strategic actions for success] contains a ...

    B2B Buyers: from Fear of Missing Out to Fear of Messing Up

    As Matt Dixon (of Challenger Sale and Challenger Customer fame) points out in his latest book “The Jolt Effect”, B2B ...

    Top sellers are storytellers

    This article first appeared in the October 2022 edition of the International Journal of Sales Transformation, and is ...

    Answering every new customer's 4 key questions

    If your prospective customer is seriously evaluating a new project that involves both a significant investment and a change ...

    How can anyone sell value without values?

    I recently participated in a webinar with LeveragePoint on the subject of “establishing a value-centric culture in your B2B ...

    The changing face of value in B2B sales

    It's been a while since my last blog, but I'm pleased to be returning to the action with an article that I wrote for the ...

    Coaching - the critical sales management skill?

    This article was first published in the latest edition (issue 8.1 - January 2022) of the International Journal of Sales ...

    The What, Why and How of Outcome-Centric Selling®

    I believe that it would be hard to argue that B2B selling hasn't changed significantly in recent times - and equally hard to ...

    What should B2B sales leaders be prioritising in 2022?

    I was delighted to be asked to contribute the following article to the International Journal of Sales Transformation's ...