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    Why It’s Time to Stop Celebrating Sales Heroics

    Why It’s Time to Stop Celebrating Sales Heroics

    There’s an end-of-quarter scene that’s about to be played out in companies across the world. The sales forecast so confidently predicted at the beginning of the quarter has been steadily eroded. Deals have dropped out, fallen in value or lost to a competitor. The quarter is ...

    10 Must-Read Books for every B2B Sales and Marketing Bookshelf

    We can all benefit from reading inspiring books that help us to challenge our assumptions and to take on a fresh ...

    Forrester: Your Brand is too important to be left to Marketing

    The late Dave Packard, co-founder of HP, once made the observation that “marketing is too important to be left to the ...

    Latest B2B Guide: Understanding your “Ideal Customers”

    In today’s business climate, you would think that few organisations could afford to invest large amounts of sales and ...

    Forrester: Prospects only rate 7% of sales calls as worthy of follow-up

    According to recent Forrester research quoted by Tim Riesterer in his excellent “Conversations that Win the Complex Sale”, ...

    How Impact-Based Selling Increases Sales Win Rates in Troubled Times

    In a recent article, I explained why BANT-based sales qualification is being overtaken by FAINT ...

    How much Sales and Marketing effort will you waste in 2012?

    Everything suggests that 2012 is going to be a very difficult year. Economies around the world are slashing growth ...

    Why the case for BANT qualification is getting FAINTer

    When I first learned my trade - in the Golden Age of B2B Selling - BANT was all the rage as the sine qua non of sales ...

    3 Questions B2B Sales Leaders must ask about every Q4 Opportunity

    I’m sure that your sales organisation is straining every sinew to ensure that they close the quarter and the year with the ...

    Are you prepared for an Olympic sales performance in 2012?

    It’s November already - less than two months to go before the end of the year. I’m sure that your sales team is very focused ...