I attended the always-excellent Megabuyte Forum event in London today (if you’re a C-level executive in a UK-based technology business, you really should sign up). Amidst a stream of highly relevant insights into the state of the UK market (and some interesting projections ...
One of the most common sources of friction between poorly aligned sales and marketing organisations is sales’ perception ...
Have you ever been on the receiving end of a product demo that seems to go on interminably until you feel that you have lost ...
I recently suggested that marketing needs to "fieldsource" more ideas from sales. The message obviously struck a chord, ...
Sirius Decisions are just the latest in a long line of analysts to declare that the #1 factor preventing companies from ...
The recent Sales 2.0 Conference in London seemed to me to be a great success. The auditorium was full for the opening ...
Are your prospects Painting by Numbers, on a Quest for the Grail, Lost in the Fog, or running around like Headless Chickens? ...
The changing shape of the buyer's journey has introduced a raft of new issues for sales leaders who are trying to manage ...
As you can imagine, I get to speak to a fair number of B2B-focused CEOs and sales leaders - and I can’t recall any of them ...
I recently recorded an on-demand webinar with BrightTALK on the increasingly important need to connect your marketing ...
