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    B2B Sales: Why you must systematically target these 3 avoidable errors

    B2B Sales: Why you must systematically target these 3 avoidable errors

    Sales people and sales leaders have been regularly urged over the years to adopt “best practices” as a way of improving sales performance. I raise my hand and acknowledge that I have been one of the many lobbyists for this approach. But lately I’ve been wondering if maybe ...

    Why sales processes need to support artisans - not create automatons

    The evidence that formalised sales processes improve sales performance is absolutely overwhelming - a raft of studies have ...

    McKinsey help to illuminate changes in b2b buying behaviour

    A recent article in the McKinsey quarterly has highlighted a phenomenon that many of us have observed: B2B purchasing ...

    Your customer’s buying process doesn’t have to be a mystery

    It seems like a self-evident truth, doesn’t it? One of the consistently effective b2b sales strategies is to sell the way ...

    Think your salespeople have a closing problem? Think again…

    I’ve lost count of the number of clients who call me in because they think their sales people have a problem closing new ...

    What’s the one thing VCs love even more than growth?

    Of course, every VC wants to see their portfolio companies grow. But as Scott Maxwell of OpenView Venture Partners points ...

    Why your sales funnel needs to leak from the top, not the bottom

    Let’s face it, every sales funnel leaks. It’s just that some seem to leak more than others - and many are leaking in all the ...

    Don’t waste your time on deals that have no compelling reason to act

    It’s often quoted, but worth repeating: the biggest single reason why B2B sales people lose seemingly well-qualified ...

    Never mind the marketing message, what about the sales conversation?

    If your organisation has a complex sales process that requires a series of interactions over several months with a range of ...

    Why 100*1% is infinitely more valuable than 1*100%

    The numerically gifted amongst you might be scratching your heads at this point. At face value, one hundred times one ...