Bob Apollo
Bob Apollo is a Fellow of the Institute of Sales Professionals, a regular contributor to the International Journal of Sales Transformation and Top Sales World Magazine, and the driving force behind Inflexion-Point Strategy Partners, the leading proponents of outcome-centric selling. Following a successful corporate career spanning start-ups, scale-ups and market leaders, Bob now works as a strategic advisor, mentor, trainer and coach to ambitious B2B sales organisations - teaching them how to differentiate themselves through their provably superior approach to achieving their customer's desired outcomes.
Articles By Bob Apollo
We're now half way through Q1 - the period that sets the scene for your sales performance for the rest of the year. Stumble ...
My first few mobile phones were all made by Nokia. They earned my brand loyalty with devices that performed well and - in ...
I’ve touched on the importance of data quality before - even made it one of my three recommended New Year’s resolutions - ...
According to some of the latest research published by CSO Insights and others, an increasingly common outcome for forecasted ...
Forrester’s latest research “B2B Sales and Marketing Alignment Starts with the Customer” confirms the dysfunctional and ...
Goldman Sachs’ latest IT Spending Survey and Software Market Analysis reveals a number of “Techtonic shifts” in technology ...
The always-excellent CSO Insights are soon to release the results of their annual 2011 sales performance optimisation ...
Momentum. We know it when we see it, don't we? It’s the force that propels successful companies to sustainable revenue and ...
Over the past few weeks, I’ve been exposed to a number of situations where companies - or the managers that represent them - ...
Gyms and Sales Training Companies both seem to benefit from New Year’s Resolutions. But just as signing up for gym ...