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    There’s no point in teaching salespeople technique without also teaching them how to think

    There’s no point in teaching salespeople technique without also teaching them how to think

    An earlier version of this article was initially published on LinkedIn. Most traditional sales training primarily involves the teaching of technique - for example, prospecting techniques, discovery techniques, questioning techniques, qualifying techniques, presenting ...

    Is your sales training a "body without a soul"?

    The Roman philosopher Cicero believed that “a room without books is like a body without a soul”, and I believe the same can ...

    Which accounts have the greatest growth potential?

    This blog was originally published in the November edition of Top Sales Magazine. You can find a link to their website at ...

    Systematically addressing sales underperformance

    This article was first published (as "Addressing Underperformance" in the October 2023 edition of the always excellent ...

    Finding new business in challenging B2B markets

    This article was originally published in the October 23 edition of Top Sales Magazine ... Finding and winning new business ...

    Asking the Right Questions (and more)

    This article first appeared in the September edition of Top Sales Magazine ... The ability to ask the right questions, in ...

    Navigating the transition from salesperson to sales manager

    A version of article was first published in the September 2023 edition of the International Journal of Sales Transformation ...

    Selling to today’s real decision-makers

    This article was first published in the July 2023 edition of Top Sales Magazine (link below). Salespeople have traditionally ...

    What are tomorrow’s most important sales competencies?

    This article was first published in the latest edition of the International Journal of Sales Transformation under the title ...

    Exploring the Art and Science of Complex Sales

    I was delighted to be asked to contribute to Membrain’s “The Art & Science of Complex Sales Podcast” with Paul Fuller, ...