Blog Category // Atul Gawande

Posted by Bob Apollo, Jun 10, 2019

Given the inevitable complications and unique considerations involved in any complex sales environment, it’s hard to imagine ...

Posted by Bob Apollo, Jan 18, 2018

Sales opportunities can go so wrong in so many different ways. Sometimes, they go wrong due to events or circumstances that ...

Posted by Bob Apollo, Nov 08, 2017

Let’s face it, many (maybe most) “average” sales people seem to be incorrigible optimists. When assessing their chances of ...

Posted by Bob Apollo, Apr 28, 2015

The problem with slavishly following “best practice” is that it’s almost always what the really smart people (and ...

Posted by Bob Apollo, Mar 18, 2015

Sales people and sales leaders have been regularly urged over the years to adopt “best practices” as a way of improving ...