Blog Category // Analytics

Posted by Bob Apollo, Jun 05, 2018

If we’re driven by data and interested in statistics, there are a wide range of sales metrics we can choose to monitor. ...

Posted by Bob Apollo, Sep 28, 2017

It would be hard to argue against the idea that we’re living in an age of analytics. For many large organisations selling to ...

Posted by Bob Apollo, Jun 30, 2016

I recently had the privilege of interviewing Homayoun Hatami and Holger Hürtgen of McKinsey about the ground-breaking ...

Posted by Bob Apollo, May 24, 2016

As we're all very well aware, complex sales are complicated. There are subject to a wide range of factors that are outside ...

Posted by Bob Apollo, May 18, 2016

B2B selling has become increasingly complex. Every sales leader today understands this, and it’s obvious we need to take ...