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Blog Category // Stakeholder Mapping
Profiling the Key Roles in your Ideal Customers
Posted by
Bob Apollo
,
Mar 11, 2024
In the previous article in this series on Outcome-Centric Selling® I addressed the importance of identifying and targeting ...
Identifying, engaging, and assessing our stakeholders
Posted by
Bob Apollo
,
Sep 17, 2021
How many stakeholders are involved in the typical complex high-value B2B buying journey? It’s fair to say that the number is ...
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