---
title: The Outcome-Centric Selling® Blog - from Inflexion-Point | Anthony Iannarino
description: "Anthony Iannarino | The Outcome-Centric Selling® Blog: from Bob Apollo of Inflexion-Point Strategy Partners"
---

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# Blog Category // Anthony Iannarino

<https://www.inflexion-point.com/blog/creating-a-new-axis-for-spin-selling>

### [Creating a new axis for SPIN® Selling](https://www.inflexion-point.com/blog/creating-a-new-axis-for-spin-selling)

Posted by **[Bob Apollo](https://www.inflexion-point.com/blog/author/bob-apollo),** **Jan 16, 2018** 

 Like many people of my generation, I was brought up on SPIN® Selling. It’s a little chastening to reflect on the fact that ...

[![Outcome-Centric Selling Academy offer](https://www.inflexion-point.com/hubfs/OCSA%20CTA%20300x300.png) ](https://inflexion-point.thinkific.com/)

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