ReachForce B2B Sales Expert Interview programme
I was recently interviewed by ReachForce as part of their Expert Interview program. Here are some of the B2B sales related questions they posed:
What are some signs of a client who is ready to purchase versus one who is just researching?- What are some ways a business can identify which customers can make purchases and ones who can’t?
- How can a salesperson preempt a prospect's reluctance to change – or even turn it into an advantage?
- How can a business increase the volume of potential new customers? Where should they look?
- How does CRM software optimise the sales process?
I hope that you might find some of my answers helpful. Click here to read the interview and please let me know what you think!
Bob Apollo is a Fellow of the Institute of Sales Professionals, a regular contributor to the International Journal of Sales Transformation and Top Sales World Magazine, and the driving force behind Inflexion-Point Strategy Partners, the leading proponents of outcome-centric selling. Following a successful corporate career spanning start-ups, scale-ups and market leaders, Bob now works as a strategic advisor, mentor, trainer and coach to ambitious B2B sales organisations - teaching them how to differentiate themselves through their provably superior approach to achieving their customer's desired outcomes.
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