ON-DEMAND WEBINAR:
REDUCING THE RISK OF FAILURE IN COMPLEX HIGH-STAKES B2B SALES

You've probably seen the statistics: the most common outcome of even apparently well-qualified B2B sales opportunities is the customer deciding to stick with the status quo and do nothing new - at least for the moment.  The next most common outcome is that the customer buys the cheapest option because they can't see any significant difference between competing solutions.

Neither outcome is can be regarded as satisfactory. If we are genuinely determined to establish the true value of our solution, if we want to win on something other than price, and if we’re fed up of being defeated by that silent but deadly competitor, the status quo, we’re going to have to systematically eliminate the points of potential failure in complex high-stakes B2B sales...

By the way, you can download the deck and speaker notes here...


SYSTEMATICALLY ESTABLISHING YOUR DISTINCTIVELY RELEVANT VALUE

Our VALUE SELLING SYSTEM® will transform the effectiveness of your sales organisation - from your most experienced veteran to your most recent new recruit - by encouraging, equipping and enabling them to systematically establish your distinctively relevant value in every interaction they have with their existing and prospective customers...

TO LEARN MORE ABOUT OUR UNIQUE APPROACH, CONTACT US TODAY